Your academy. Your app.
Built for the Gulf.

Term billing, heat-day cancellations and player cards parents share — in an app with your crest on it.

Early access preview · demo academy

  • Term billing

    School-year terms, sibling discounts and VAT invoices with your TRN.

    Term 2 · U10−10% sibling · VAT incl.AED 1,620
  • Heat protocol

    Over your limit of 42°C, sessions move indoor and families are told.

    Feels like 45°C · moved indoorU10 6:30 pm → Al Quoz Dome
  • Player cards

    A term report in your colours that parents are proud to share.

    Omar K. · Passing 68+6
  • Authorized pickups

    Drivers and nannies named on the list the coach checks at the gate.

    Ahmed · DriverOn Omar’s pickup list

One app for the three people who run your academy.

Parents, coaches and owners each get the screens their day needs. Try them: every screen below is the working preview, not a picture.

Everything a parent asks you on WhatsApp, answered in the app.

Phone-first, in plain English, with your crest on the home screen.

  • Renew the term in one tap. Term invoice with sibling discount and 5% VAT, paid to your own account.
  • Hear about heat changes before leaving home. Moved indoor or cancelled, with the make-up already booked.
  • Say who collects. Mother, father, driver or nanny, each named on the list the coach sees.

One hand on the phone, eyes on the pitch.

Built for evening sessions, 20 kids and 40°C: large targets, high contrast, nothing to type.

  • Take the register in seconds. Tap each child who came; the count updates as you go.
  • Hand every child to the right adult. Who collects each child, driver or nanny included, sits next to the register.
  • Act on the heat warning from the pitch. Your academy’s limits, and one tap to move the session indoor.

The academy on one screen, not in five spreadsheets.

Renewals, money owed, trials and today’s sessions, at your desk.

  • See who has renewed and who to chase. Term renewals, dues in AED and the families to call, this week.
  • Turn trials into enrolments. Coach notes from the trial and an offer sent the same day.
  • Move a session for everyone. One action moves a group indoor and notifies every family.

Heat days, handled before anyone drives to the pitch.

Your academy sets the limits. HalfLine reads the forecast for every outdoor session, moves it indoor or cancels it, tells each family and books the make-up.

Feels like 42°C or more
Move to Al Quoz Dome (indoor)
Feels like 46°C or more
Cancel and book a make-up

Example: U10 on Tue 14 Oct, 6:30 pm, forecast feels like 45°C. Thresholds are set by the academy, not by HalfLine.

Tue 14 Oct · 6:30 pm

U10 · 18 players · Al Quoz Pitch 2

Feels like

45°C

Air 41°C · humidity 52%
Forecast at session time

Al Quoz Pitch 2

Outdoor

Al Quoz Dome

Indoor

U10 · 6:30 pm

Thresholds are Falcons’s own policy, not HalfLine’s advice. HalfLine shows the forecast and does the moving.

Your crest on their home screen. HalfLine stays backstage.

Parents download your academy’s app, see your colours on every screen and get messages in your name. Your brand is included, not an add-on.

FFAFalcons
Your app icon. Your crest and name on the parent’s phone.
Your voice. Notifications and VAT invoices come from your academy.
FFAFalcons Football Academy

Omar Khalid

#9 · U10 · Forward

Most improved: Passing +6
Pace
74+3
Passing
68+6
Control
71+4
Effort
90+2

Term 1 evaluation · Coach Daniel

Your colours. The player card parents share wears your kit.

Become a founding academy.

We are building HalfLine with a small group of academies in the UAE before it launches.

  1. Tell us how you run today. Groups, venues, how you bill and what takes your evenings.
  2. Get your own mockup. This preview with your crest, colours and venues, to show your team.
  3. Shape what ships first. Founding academies try features before launch and tell us what to change.

Tell us about your academy

  • Early access to the preview, set up with your crest and colours
  • Free setup and data migration from your spreadsheets and groups
  • Founding price locked for the first year
  • Your feedback shapes what we build next
Your role
What do you use today? Choose any

We’ll only use this to contact you about HalfLine.